Strategy · Consulting · Technology · Operations

Practical digital strategy, automation and AI for growing businesses

StratCon helps businesses streamline internal processes, improve reporting, automate repetitive work, and apply technology and AI where it creates real operational value.

Combining experience in software development, business operations, clinical research data automation and process improvement.

Spreadsheets manual CRM records underused Email / WhatsApp scattered Operational data not interpreted StratCon process · automation Automated work less admin Clear reporting real visibility Practical AI useful, safe
The growth ceiling

When your business grows, your systems need to grow with it

Many businesses reach a point where spreadsheets, email threads, WhatsApp messages and disconnected systems start slowing the team down. StratCon helps identify where processes are breaking down, then designs practical digital solutions that fit the way your business actually works.

Manual admin

Repetitive work takes time away from higher-value tasks, day after day.

Disconnected systems

Information is scattered across spreadsheets, inboxes, CRMs, portals and messaging tools.

Poor visibility

Management cannot easily see the right data, status or performance indicators.

Underused data

Operational data is being collected, but not converted into useful insights.

CRM friction

Leads, follow-ups, customer records and service processes are not properly tracked.

AI uncertainty

Teams know AI could help, but need guidance on where it can add practical value.

How StratCon can help

From strategy through to working systems

StratCon works across strategy, process improvement and technical implementation — reducing manual work, improving visibility, and building systems that support how the team actually operates.

/01Process

Business process consulting

Review current workflows, identify inefficiencies, and design clearer, more scalable processes.

Process mappingWorkflow reviewGap analysisDigital strategy
/02CRM

CRM & workflow automation

Improve how leads, clients, tasks, follow-ups and internal handovers are managed.

CRM setupLead pipelinesFollow-up automationHandovers
/03Data

Data, reporting & insights

Turn operational data into useful reporting, dashboards and decision support.

Data cleanupDashboardsKPI visibilityMgmt reporting
/04AI

Practical AI implementation

Identify realistic AI use cases and design workflows that support productivity, reporting and decisions.

Use-case discoveryAI-assisted reportingAdoption strategy
/05Software

Integrations, middleware & internal tooling

Small, focused builds that connect the systems you already run — integrations, automation scripts, data pipelines and lightweight internal tools. For full-scale product development, we hand over to our engineering partner Bitcube.

System integrationMiddlewareAutomation scriptsAPI glue
/06Clinical

Clinical data & CRO automation

Specialised support for clinical research, statistical programming, SAS/R workflows and SDTM/ADaM automation.

SAS / RSDTMADaMMacro automation
Building something bigger?

Full product builds — web platforms, mobile apps, MVPs — go to Bitcube, the software engineering company Riaan co-owns, with clients across SA and the UK.

Productised service

A managed AI assistant that lives on your WhatsApp

Your own named assistant, connected to WhatsApp or Telegram. It knows your business, handles questions, drafts replies, and does the small jobs that eat your afternoons. We host and manage the whole thing — you just chat.

From R499 / month · messages included · billed in Rand · cancel any time

Why StratCon

Strategic thinking with hands-on technical execution

StratCon brings together business consulting, software development, data workflow experience and practical automation — so we help not only with the strategy, but with shaping the actual systems, workflows and implementation approach needed to make it work.

Start a conversation
/01

Business-first approach

We start with the operational problem before recommending software, automation or AI.

/02

Practical automation

We focus on maintainable solutions that reduce admin and improve day-to-day work.

/03

Data-aware thinking

We understand how data moves through processes, systems, reports and decision-making workflows.

/04

Technical depth

Experience across software development, clinical data automation, SAS/R workflows, CRM processes and AI-enabled productivity.

/05

Cross-industry perspective

Experience across software businesses, SMEs, clinical research, pharma/CRO workflows and operational consulting.

/06

Implementation mindset

The focus is not only on ideas, but on turning ideas into workable processes and systems.

Industries & use cases

Useful across industries where process, data and systems matter

/01SME

Small & medium businesses

CRM improvement, lead tracking, reporting, automation and digital operations.

/02Field

Property & field service

Meter readings, job tracking, customer records, operational data and service workflows.

/03Pro

Professional services

Client onboarding, document workflows, task tracking and reporting.

/04CRO

CRO / pharma / clinical research

Clinical data automation, statistical programming workflows, SDTM/ADaM process improvement and SAS/R automation.

/05Online

Online & service businesses

Payment workflows, reporting dashboards, system integrations and internal admin tooling.

/06Teams

Growing teams

Internal workflows, handovers, process documentation, task tracking and systemisation.

The approach

A practical path from problem to implementation

01

Understand

We start by understanding your current process, systems, data sources and pain points.

02

Map

We map the workflow and identify where automation, reporting or system changes can create value.

03

Design

We propose a practical solution that fits your team, budget and operational reality.

04

Implement

We help build, integrate, automate or guide implementation of the agreed solution.

05

Improve

We review what is working, refine the workflow, and help the system evolve with the business.

The goal is not technology for the sake of technology — it is better operations, clearer information and less manual work.

About StratCon

Not a generic digital agency

StratCon is led by Riaan van Straaten, a technology and business consultant with a background spanning software development, business process improvement, CRM and workflow automation, and clinical research data automation.

Riaan has a B.Sc IT degree and has worked across software businesses, CRO/pharma environments, statistical programming, SAS/R data workflows and digital transformation initiatives. He is also a shareholder in Bitcube, a software engineering company with clients in South Africa and the UK — where StratCon refers full-scale software and product development, so every project lands at the right size of team.

Through StratCon, he helps businesses bridge the gap between operational problems and practical technology solutions — understanding the business process first, then shaping the right technical implementation.

Away from the keyboard he's a husband, dad of two, avid squash player and self-confessed half-Ironman wannabe — if he's not answering, he's probably in the pool, on the bike, or losing an argument on the squash court.

Experience across business, software & data
Business Process Consulting CRM Automation Workflow Design AI Strategy Data Workflows Reporting Automation SAS / R Programming Clinical Data Automation SDTM Automation ADaM Automation Custom Software Internal Tools Digital Operations Process Improvement System Integration Business Process Consulting CRM Automation Workflow Design AI Strategy Data Workflows Reporting Automation SAS / R Programming Clinical Data Automation SDTM Automation ADaM Automation Custom Software Internal Tools Digital Operations Process Improvement System Integration
Let's talk

Ready to streamline your business processes?

Whether you need help improving your CRM, automating internal workflows, interpreting operational data, or exploring practical AI use cases, StratCon can help you identify the right next step.

Or send a brief message about what you are trying to improve.

Get in touch

Let's discuss what you are trying to improve

Share a short overview of your current process, system or data challenge, and we'll explore where StratCon can help.

Available for remote consulting across South Africa, the UK and international teams.

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